Novus Global · Case Study

Ten years of fast growth had outpaced the leadership. A COO coaching engagement grew into a club-wide program.

$47M partnership revenue goal, beaten

Los Angeles Football Club · Sport

01 — At a Glance

The engagement, on the record.

Revenue
$150M
Employees
230
Engagement
Multi-year
Industry
Professional sport
02 — The Challenge

The challenge.

After a decade of rapid growth, an engagement survey surfaced real growing pains in leadership and team dynamics. What had built the club wasn’t enough to run it at its new size.

03 — The Work

The work.

One-on-one COO coaching expanded into a full leadership program: the Intention to Integrity course for 18 leaders, a Beyond High Performance book club, a two-day immersive for 60 leaders plus two custom one-day trainings, and group coaching for a five-person senior team.

04 — The Result

The result.

Partnerships beat its $47M revenue goal and ticketing cleared $35M of its own. The attendance team grew revenue 10%, and executives got seven hours a week back.

$47M partnership revenue goal, beaten
05 — Start the Conversation

Every result here started with one leader asking a harder question. If you’re ready to find out what your team is capable of, we’re ready to get to work.